I'm a Financial Business Analyst at a CPG brand in St. Louis, where I've worked since 2021. I cover all three sides of the business: retail, Direct to Consumer, and wholesale to gyms and specialty stores. My job sits between the data and the people who make decisions with it: key account managers, category managers, and the finance team.
Most of what I build starts with a gap. Reports that took hours by hand, retailer data spread across portals, stores quietly running out of product. I pull the data together, automate what repeats, and put it in front of the team as a dashboard they can act on.
Before that, I studied business administration with a finance minor at Maryville University of St. Louis, graduating Summa Cum Laude, GPA 3.9. While I was there I also ran data for the university's esports program, building the pipelines and dashboards the team used for player performance and strategy.